This is not an escape from the everyday life …
It is the return to a life well lived.
A rare tale began many years ago when the ‘Marapu’, Sumba’s ancestors, landed on its secluded beach. Since then, the same beach has attracted surf lovers from around the world in search of the perfect wave. Soon NIHI® emerged as a collective vision to preserve the purity and the magnificence of Sumba. Ten years into our journey, NIHI® is a collection of off-script experiences with purpose, in destinations at the Edge of Wildness™ – earning The World’s Best Resort accolade two years in a row and on the inaugural World’s 50 Best Hotels list.
A Brand to Watch
I’ve long been a fan of Chris Burch and James McBride as they’ve built NIHI, a discerning hotel on Sumba in Indonesia. It is the spiritual heir of what Adrian Zecha first created with AMAN, while also being completely fresh and new. And now the brand is slowly and thoughtfully growing with locations coming in Santo Tomas, Costa Rica, as well as Rote Island, Indonesia. Watch this one closely, as these two don’t miss.
– THE BIGGEST INNOVATORS IN TRAVEL AND HOSPITALITY – SKIFT –
Nihigram
Mornings at Nio Beach Club, where the first dip of the day comes with sweeping views of Nihiwatu Beach.
With the sound of the waves, the warmth of the Sumba sunshine and the beach just footsteps away, there’s no better place to begin your day at NIHI Sumba.
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#nihigram by @fpvdylan
Raw, wild and beautifully untouched. Sunrise at NIHI Sumba, where local fishermen head out to sea as the first light of day breaks over the coastline.
As the sun sets, horses make their way along the beach, ridden by Sumbanese horsemen dressed in traditional ikat, a beautiful reflection of the island’s rich cultural heritage.
These are the scenes that make Sumba so extraordinary, where centuries of tradition remain part of everyday life and the connection between the people, their horses and the land runs deep. 🤍
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#nihigram by @gedewahyuu_
Wake up to uninterrupted oceanfront views at Marangga Villa, dive into your private plunge pool and spend sun soaked afternoons with a glass of wine in hand, accompanied by the soothing sound of the ocean.
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#nihigram by @fpvdylan
The beauty of NIHI Sumba is found in moments like these.
The gentle ocean breeze, the sound of waves washing against the shore, and our horses peacefully enjoying their daily swim in the turquoise waters of Nihiwatu Beach.
Enjoy your morning swim at Nio Beach Club, surrounded by untouched nature, where the serenity of the island invites you to slow down and appreciate the magic of simply being here.
Netflix is great, but imagine playing a tennis match at NIHI Sumba.
Horses wandering nearby, the ocean breeze drifting across the court and the sound of waves crashing onto the shore.
Welcome to the Ride & Racquet Club, where even a game of tennis feels extraordinary.
AI could never replace this.
Quite literally one of the most beautiful sights on earth. A herd of horses running free, as nature intended, along the shores of Nihiwatu Beach.
The thunder of hooves against the sand, manes flying in the wind and the sheer beauty of watching them gallop together against the backdrop of the Indian Ocean.
Some moments are simply too beautiful to recreate. 🤎
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#nihigram by @fpvdylan
Introducing Raja Puncak, NIHI’s spectacular brand new three bedroom villa.
Our newest villa sits at the highest point of the resort, with sweeping views over Nihiwatu Beach and the wild landscapes of Sumba.
An endless infinity pool, private check-in and cocktails at sunset create an extraordinary setting to experience the raw, wild beauty of Sumba from above.
A new icon at NIHI. This is Raja Puncak.
From Nihiwatu Beach, set out on horseback beyond NIHI and into the Sumbanese landscape, riding through palm-shaded jungle, rice fields and local villages.
Along the way, you may find yourself caught in a very Sumbanese kind of traffic jam as a local farmer guides his water buffalo towards the beach.
It is these unscripted encounters that make riding at NIHI Sumba so special, a journey shaped by the landscape, the people and the everyday rhythm of island life.
The magic of Nihiwatu Beach reveals itself slowly, from the soft morning mist to the last light of sunset.
Mist hangs over the coastline, horses move across the sand, and scenes of Sumbanese culture unfold along the shore. As the sun slips lower, turtles make their way towards the ocean and the whole beach seems to slow for a moment.
Wild, beautiful and completely Sumba.
#nihigram @alifeiimagined
NIHI is a place that feels almost like a dream, surrounded by the raw beauty of the island, untouched nature, wild beaches and a culture that remains deeply rooted in tradition.
Days are spent watching horses along the shoreline, taking in dramatic landscapes and looking out across the Indian Ocean from the privacy of your own villa.
The kind of place that belongs on a bucket list. A journey worth travelling across the world for, and a dream you never quite want to wake up from.
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